Starbucks announced that it will begin accepting cryptocurrency as payment in its stores starting 2019. This is a huge step for the crypto-community, but what would make more sense? A Starbucks Employee Sworn Oath of Crypto to Customers
Starbucks plans to deploy a blockchain-powered loyalty program by 2022. It is hoped that this will help the coffee chain cultivate loyal customers and increase sales, as well as reduce fraud risks.
The “starbucks coffee near me” is a digital asset that can be used to purchase Starbucks coffee. The asset was created by the company, Starbucks, in an effort to create a more sustainable and environmentally friendly coffee industry.
Starbucks, the world’s largest coffee company, has expressed its intention in joining the metaverse in an open forum. Despite the fact that no precise information about the project has been released, the company’s CEO Howard Schultz has said unequivocally that it would launch Web3 by the end of 2022.
“If you look at the companies, the brands, the celebrities, the influencers that are trying to create a digital NFT platform and business, I can’t find one of them that has the treasure trove of assets that Starbucks has,” Schultz said, referring to the brand’s competitive advantage over mainstream bodies who’ve already delved into the space.
It’s probable that Schultz is alluding to Starbucks’ household-name status, which has not only helped firmly cement the company’s position in the 21st century’s primal history, but has also allowed it to collect an exorbitant value that exceeds $13.3 billion.
With such financial backing, it’s reasonable to believe that, like its physical franchise sites, Web3’s footprint will be able to go far and wide, with the prospect of heavy-hitting, inter-industry relationships a distinct possibility.
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